One of the most important decisions a new dive shop owner will make is what supplier or suppliers they will purchase their stock from. There are many factors to consider, including quality, price, ...
Diving allows people to take in the breathtaking landscapes of earth’s oceans, lakes, and rivers. Visual merchandising is an essential consideration of any retail store, but dive shops have the ...
Dive Shop 360 is excited to announce the success of our very first Retail Dive Summit. The first event in this annual series was hosted by Dive Shop 360 on February 20. During the digital event, ...
In the winter of 2015, much of the country experienced a heat wave. In fact, temperatures for the week of Dec. 6 -12 were about 10% higher than the previous year in the U.S. According to an article ...
According to the 2015 Paddlesports report, Stand Up Paddling has been steadily increasing in popularity year over year since 2010. In 2014, 2.8 million Americans participated in the sport, averaging ...
You teach a great fitness class, but the attendance is disappointing. How do you fix it? Your marketing for promoting your dive classes must effectively convey its value. If it doesn’t, people may be ...
River Sports Outfitters started more than 30 years ago as a 700-square-foot watersports shop that has grown into a go-to resource for everything outdoor. The store boasts a bustling retail space, ...
Rentals are an excellent way to increase revenue. In addition to bringing in money themselves, rentals also bring customers into the store at least twice, once when they pick up the rental, and once ...
As a dive shop business owner, the last thing you want to be doing is spending loads of time updating your vendor catalogs when you could be enjoying some much-deserved ‘bottom time!’ Let’s be ...
Since its launch in 2008, more than 4m people have used Airbnb—2.5m of them in 2012 alone. “It is the most prominent example of a huge new ‘sharing economy’, in which people rent beds, cars, boats ...
